Recharge Playbook Online

Who is the Playbook for?

The RECHARGE Playbook is designed for cultural heritage professionals seeking to support the financial sustainability of their organisations while fostering long-term community participation. It is particularly valuable for those who want to explore innovative business models without prior experience in the field. By leveraging Participatory Business Models for Cultural Heritage, the playbook provides practical guidance on how to diversify funding sources and increase relevance within target communities. With its focus on actionable processes and real-life examples, the playbook helps organisations implement sustainable business strategies that align with their mission of societal impact.

To make the most out of this Playbook

You don’t need to implement the entire workflow at once. Instead, consider the different aspects of the workflow as building blocks to support your work.

This playbook introduces Participatory Business Models for Cultural Heritage what they are and how they can strengthen participation. It also explores how the Living Lab methodology can help you experiment with and test participatory business models. Additionally, it highlights the importance of developing a shared language when collaborating with others.

What You Need to Know Before You Get Started

To get the most out of this playbook—and to fully grasp the canvases and exercises—we recommend starting with the chapter on co-designing the Living Lab. This helps you identify opportunities before diving into the Participatory Business Model for Cultural Heritage Canvas. However, if you're eager to get hands-on right away, feel free to explore the canvas directly.

It’s important to note that the canvas is not meant to be filled out all at once. While this playbook presents one possible approach for filling in the canvas in team sessions aimed at generating initial insights and brainstorming ideas, this is just one way to use it. In fact, the canvas serves as the backbone or roadmap of an innovation process. Each section can be explored in depth and iterated over time.