After filling out your initial Participatory Business Models for Cultural Heritage Canvas, you can get started with stakeholder mapping - an exercise to identify all actors who have a stake in the questions raised by your Living Lab. This will help to ensure that the process is truly participatory and that the right stakeholders are involved at the proper stages to design and execute a successful participatory business model.Not sure where to start? Use one of the existing stakeholder mapping to…

Once you have an initial version of your stakeholder mapping done, translate it into a stakeholder management document. Here, you can define more specific approaches for the engagement of each stakeholder. We suggest including the following: Stakeholder contact person - make sure to identify a specific person within the stakeholder organisation who will be your contact. Motivation - what drives their engagement in the Living Lab? Roles - what they contribute and what roles they can take on in the L…

A successful Living Lab depends on having the right people in the right roles. One key position is Marketing & Communication—a person responsible for shaping and delivering the communication strategy, ensuring materials are tailored for different stakeholder groups. Beyond this, your Living Lab will require roles that reflect its specific activities and the Participatory Business Models for Cultural Heritage you’ve chosen.You will need to add roles specific to your Living Lab activities - this w…

Before you move to the next step, check if you have done the following: Initial mapping of stakeholders Onboarding of internal team members and division of roles Set up a stakeholder management document